Press Releases


Contact:
Barbara Uebelacker
Patch Products, Inc.
1400 E. Inman Pkwy.
Beloit, WI 53511
(800) 524-4263 x 246
barbu@patchproducts.com
August 16, 2007


Be the NASCAR NEXTEL CUP SERIES CHAMPION™ with Patch’s new NASCAR Board Game


BELOIT, Wis. – NASCAR fans can have their own race for the NASCAR NEXTEL Cup with Patch Products’ new 2007 Chase for the NASCAR NEXTEL Cup™ licensed board game.

The new for 2007 game will feature drivers who qualify for The 2007 Chase for the NASCAR NEXTEL Cup, which is NASCAR’s version of playoffs. The 12 drivers and their race cars will be highlighted in the game. The drivers will be determined Sept. 8 following the Chevy Rock and Roll 400 race at Richmond International Speedway (ABC, 7 p.m. EDT). The game will be manufactured in the United States immediately following the race that sets the field for the Chase. It will be available for sale in October.

Players race around the racetrack game board, trying to be the first to cross the finish line for the 10 races that make up The Chase. They collect chips for the races they win, and the player with the most race chips at the end of the game is the winner.

Along the way, players try to avoid the Crash Zone and Pit Road but zoom forward when they land on a Drafting Advantage space or play a Pass Card. The game board also has several Chase Challenge spaces, which might help lucky players take the lead or avoid a crash. Players who aren’t so lucky might be warned about changing track conditions or a tire that’s losing air.

The number of NASCAR fans is estimated at 75 million nationwide. Among major professional sports, NASCAR ranks first in per-event attendance and second in regular season television viewership.

The 2007 Chase for the NASCAR NEXTEL Cup™ board game is for 2 to 10 players, ages 8 to adult.

About Patch Products
Patch Products, headquartered in Beloit, Wis., is a leading manufacturer and marketer of family entertainment products. Board games, card games, puzzles and collegiate-licensed foam sports toys are the core product lines. Top-selling games include Buzzword®, Such & Such®, Toss Up!®, Swap!® and the Jeff Foxworthy™ You Might Be a Redneck If…™ Game. For more information, visit www.patchproducts.com.

About NASCAR
The National Association for Stock Car Auto Racing, Inc. (NASCAR), which began in 1948, is the sanctioning body for one of America's premier sports. NASCAR is the No. 1 spectator sport—holding 17 of the top 20 attended sporting events in the U.S., the No. 2 rated regular-season sport on television with broadcasts in over 150 countries, and has 75 million fans. These fans are the most brand loyal in all of sports, and as a result more Fortune 500 companies participate in NASCAR than any other sport. NASCAR consists of three major national series (the NASCAR NEXTEL Cup Series™, NASCAR Busch Series™, and NASCAR Craftsman Truck Series™), four regional series and one local grassroots series, as well as two international series. NASCAR sanctions 1,300 races at 100 tracks in more than 30 U.S. states, Canada and Mexico. Based in Daytona Beach (Fla.), NASCAR has offices in New York, Los Angeles, Charlotte (N.C.), Concord (N.C.), Conover (N.C.), Bentonville (Ark.), Mexico City and Toronto.

(Note to editors: Package pictures featuring 2007 drivers will be available Sept. 10.)

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