International
Malarky® Licensing
Why do most newspapers use ink that smudges?1 Why don't you feel a mosquito until after it bites you?2 Find out the answers to questions like these when you play Malarky, An Imponderables® Bluffing Game. An "Imponderable" is a question that we may ask ourselves, but for which we seldom have the answer. In this game, players don't need to know the answers to hundreds of questions like these, they just need to act like they do!
  • Malarky is based on an international best-selling book series by author David Feldman. With 12 Imponderables book titles and over 4 million copies sold worldwide, these books give the Malarky game concept widespread exposure and appeal.
  • Malarky consistently ranks among the top 30 best-selling adult board games in the U.S.*
  • Malarky has been launched in several international markets including Canada, the United Kingdom and Scandinavia.
  • Malarky benefits from television advertising and radio promotions.
  • Malarky has cross-promotional opportunities with other Patch board games and marketing campaigns in the U.S. market.

  • If you're interested in international licensing and sales opportunities with Patch, please contact Brian at brianm@patchproducts.com.

    Answers to Malarky questions above:
    1Most newspaper inks have an oil base, which never dries completely. These are cheaper than water-based inks that don't smudge.

    2 Mosquitoes secrete a spit-like substance, which numbs your skin while biting you.

    *According to The NPD Group's Toy Retail Sales Tracking Service (TRSTS) reports.


    RELATED LINKS:
  • Malarky product page
  • Malarky game questions
  • Malarky at TGI Friday's Press Release
  • Malarky on Taco Bell Home Original product Press Release
  • Malarky included in the Million Minute Family Challenge



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